Kerlin
06-12-2003, 09:02 PM
This is a reference thread to go along with the To Do list that will be posted tomorrow.
Hewlett Packard
Carly Fiorina, CEO
Hewlett Packard
http://www.hp.com/hpinfo/execteam/e...rina/index.html
It is best to use the website contact for, as we have been informed that they prefer this.
Advertised during the following new episodes:
1/10/03 Kansas (8PM): ??
1/17/03 Terra Firma (8PM): ??
Advertised during the following reruns:
4/1/03 I, ET: "everything is possible with HP"
4/3/03 Throne for a Loss: HP Mobile Technology
4/8/03 PK Tech Girl: HP Technology
4/11/03 DNA Mad Scientist: HP Technology - Invent
4/21/03 A Human Reaction: "everything is possible with HP"
5/7/03 Crackers Don't Matter: HP Mobile Technology
5/8/03 Picture If You Will: HP Technology
5/13/03 Look at the Princess, Pt. 1: HP Technology
5/14/03 Look at the Princess, Pt. 2: HP Technology
5/20/03 Won't Get Fooled Again: "everything is possible with HP"
5/21/03 The Locket "everything is possible with HP"
6/5/03 Self-Inflicted Wounds, Pt. 2: HP Technology
Below are the positive responses we have received from HP:
From B Sharp:
I talked to briefly to the person that answers the email at HP (I work there); bottom line is that
- the emails have been noticed above the noise level of people writing for other reasons.
2. a letter did go from HP to SciFi asking about it (which was answered with the usual dren).
3. recently the number of emails with FS mentioned has dropped off significantly.
Don't know if / what effect this might have had on advertising dollars.
TheGhost, on 1/13/03:
Just to let you guys know
I sent an e-mail to HP after "Kansas" and today I got a response from Carly Fiona. It was a short message, but the messages are getting to them so keep it up guys!!!!
aeryncrichton on 1/20/03:
I got an e-mail back from HP, too.... Very generic, but here it is:
Thank you for your kind comments and feedback. We very much appreciate
them.
Sincerely,
HP Executive Communications
Better than nothing, I suppose.
fialka, on 1/21/03:
This was forwarded to me, by KCopp. It's the response she received from HP:
>
> We thank you for your support of HP and our decision to
> advertise on the Sci-Fi channel, and more specifically, Farscape. > We have communicated to the station the tremendous
> feedback we have received from fans such as yourself. Thanks > again for your interest in HP.
>
> Best,
> Meredith Brace
> Media Program Manager
> Hewlett-Packard
scape_sister on 1/30/03:
HP email response:
Dear Sarah:
Thank you for taking the time to send HP your comments. They have been forwarded to the appropriate people within Hewlett-Packard for their information or action. Should more clarification or information be needed, you may be contacted directly.
Your input is important to us and very much appreciated.
Sincerely,
HP Executive Communications
Original Message Follows:
-------------------------
This is a message to HP's CEO, Carly Fiorina, from a valued customer: Sarah Smith.
Message:
Hello, I am writing to thank you for sponsoring and advertising on the television series Farscape on the Sci-Fi Channel. Please consider contacting UPN or the Sci-Fi Channel (or both) about advertising on a fifth season of Farscape. I recently purchased a hpdeskjet656c printer. Now after working out some installation kinks, it works great.
I am also part of a group called Pacific Northwest Farscape Fans. We held a food drive to benefit the Oregon Food Bank. Admittance to view episodes of the series Farscape was a donation of a non-perishable food item.
Individually I have written letters, emailed, and phoned many people to try to renew Farscape for it's fifth season. This is like no other television series I know and it deserves to have it's once promised fifth season. Please consider me and my whole family's request, and we will continue to buy your quality products.
Thank you,
Sarah Smith and Family
www.watchfarscape.com
(I removed our demographics for privacy)
I am a valued customer! They may contact me directly!
Good thing I threw in the watchfarscape url!
This is good news! Wink, Wink!
B Sharp on 1/31/03:
B,
I met with Meredith Brace yesterday about FarScape.
Meredith said that sending letters through the "email Carly" channel is appropriate. However, she was amazed at the number of letters and one way to help her would be to organize the drive, possibly by sending one letter from all individuals (similar to a petition) rather than "spamming". In addition, this focal point could be used as a 2-way conduit for information flow.
Meredith did say that the information and concerns expressed in the emails was sent on to the proper people. I don't remember if it is the local affiliate, the sci-fi channel directly, etc. Meredith has not yet heard anything back. She will work to disseminate any information that she can back to the group. She isn't sure on the best way yet, so I suggested possibly posting something to the group's site... she did receive the site information and has been out to it. also, if there were a "focal point", that might be another option.
Meredith is amazed at the passion of the group for this show...
I hope this helps.
CDW Computers
Donald M. Gordon, VP Advertising
CDW Computer Centers, Inc.
200 N. Milwaukee Ave
Vernon Hills, IL
60061
866-SVC-4CDW
866-782-4239
http://www.cdw.com/shop/tools/composeemail/sendcorporate.asp?mailboxID=1
Advertised during the following new episodes:
Twice Shy (both showings): IT Support
Mental as Anything (12AM): Computer Equipment
A Constellation of Doubt (8PM): Computer Equipment
Advertised during the following reruns:
5/21/02 The Locket
5/22/03 The Ugly Truth
5/26/03 A Clockwork Nebari: "wormholes to speed shipping"
5/27/03 Liars, Guns and Money, Pt. 1: IT Account Managers
Below are the positive responses we have received from CDW:
Urbandream on 2/17/03:
I'm not much of a letter writer so I went on CDW's site and wrote them a letter through mediarelations@cdw.com and got the following response:
My name is Jennifer and I work in CDW's Marketing/Advertising department. I was forwarded your email from our media relations group and just wanted to send you a heartfelt thank you on behalf of CDW for taking the time to write such a nice note. We were thrilled to hear your wonderful feedback on our 'Farscape' sponsorship.
Thank you again and warm regards,
Jennifer Mancini
National Media Program Manager
CDW Computer Centers, Inc.
Her direct email address is jmancini@cdw.com
Gateway
Brad Shaw, Senior VP Marketing and Corporate Communications
Gateway, Inc.
14303 Gateway Place
Poway, CA
92064
858-848-3401
http://www.gateway.com/about/contactus/index.shtml
Advertised during the following new episodes:
Twice Shy (12AM): Computers
Bringing Home the Beacon (8PM): Computers
Prayer (12AM): Computers
We're So Screwed Pt. 1 (8PM): Computers
Advertised during the following reruns:
4/8/03 PK Tech Girl: "Ready, Tech, Go!"
5/15/03 Look at the Princess, Pt. 1: "Start enjoying the comfort of Gateway"
6/5/03 Self-Inflicted Wounds, Pt. 1: "Start enjoying the comfort of Gateway"
Gateway has never been contacted before, so we have no positive feedback to share with you - yet!
If you want to go the extra Scaper mile this week, we have one more tech advertiser that you can contact if you wish:
IBM
Abby Kohnstamm
Senior VP Marketing
IBM Corporation
New Orchard Rd.
Armonk, NY
10504
914-499-1900
http://www.ibm.com/contact/us
Advertised during the following new episodes:
Mental as Anything (8PM): IBM
Bringing Home the Beacon (8PM): IBM Business Consultants
A Constellation of Doubt (both showings): 8 - "Business Reality Detector" and 12 - Webshare
Prayer (8PM): Webshare
We're So Screwed Pt. 1 (both showings): 8 - Business on Demand; 12 - "a company you can trust"
We're So Screwed Pt. 3 (8PM): "Business Reality Detector"
Advertised during the following reruns:
4/11/03 DNA Mad Scientist: E-Business on Demand
4/23/03 A Bug's Life: "There is no business reality detector" business on demand
4/30/03 Dream a Little Dream: "There is no magic pixie dust" business on demand
5/9/03 The Way We Weren't: E-Business on Demand
5/21/03 The Locket: E-Business on Demand
6/4/03 Self-Inflicted Wounds, Pt. 1: "Lost, adrift, need help" business on demand
We have not yet received any positive feedback from IBM.
If you have any questions, just pose them here!
Hewlett Packard
Carly Fiorina, CEO
Hewlett Packard
http://www.hp.com/hpinfo/execteam/e...rina/index.html
It is best to use the website contact for, as we have been informed that they prefer this.
Advertised during the following new episodes:
1/10/03 Kansas (8PM): ??
1/17/03 Terra Firma (8PM): ??
Advertised during the following reruns:
4/1/03 I, ET: "everything is possible with HP"
4/3/03 Throne for a Loss: HP Mobile Technology
4/8/03 PK Tech Girl: HP Technology
4/11/03 DNA Mad Scientist: HP Technology - Invent
4/21/03 A Human Reaction: "everything is possible with HP"
5/7/03 Crackers Don't Matter: HP Mobile Technology
5/8/03 Picture If You Will: HP Technology
5/13/03 Look at the Princess, Pt. 1: HP Technology
5/14/03 Look at the Princess, Pt. 2: HP Technology
5/20/03 Won't Get Fooled Again: "everything is possible with HP"
5/21/03 The Locket "everything is possible with HP"
6/5/03 Self-Inflicted Wounds, Pt. 2: HP Technology
Below are the positive responses we have received from HP:
From B Sharp:
I talked to briefly to the person that answers the email at HP (I work there); bottom line is that
- the emails have been noticed above the noise level of people writing for other reasons.
2. a letter did go from HP to SciFi asking about it (which was answered with the usual dren).
3. recently the number of emails with FS mentioned has dropped off significantly.
Don't know if / what effect this might have had on advertising dollars.
TheGhost, on 1/13/03:
Just to let you guys know
I sent an e-mail to HP after "Kansas" and today I got a response from Carly Fiona. It was a short message, but the messages are getting to them so keep it up guys!!!!
aeryncrichton on 1/20/03:
I got an e-mail back from HP, too.... Very generic, but here it is:
Thank you for your kind comments and feedback. We very much appreciate
them.
Sincerely,
HP Executive Communications
Better than nothing, I suppose.
fialka, on 1/21/03:
This was forwarded to me, by KCopp. It's the response she received from HP:
>
> We thank you for your support of HP and our decision to
> advertise on the Sci-Fi channel, and more specifically, Farscape. > We have communicated to the station the tremendous
> feedback we have received from fans such as yourself. Thanks > again for your interest in HP.
>
> Best,
> Meredith Brace
> Media Program Manager
> Hewlett-Packard
scape_sister on 1/30/03:
HP email response:
Dear Sarah:
Thank you for taking the time to send HP your comments. They have been forwarded to the appropriate people within Hewlett-Packard for their information or action. Should more clarification or information be needed, you may be contacted directly.
Your input is important to us and very much appreciated.
Sincerely,
HP Executive Communications
Original Message Follows:
-------------------------
This is a message to HP's CEO, Carly Fiorina, from a valued customer: Sarah Smith.
Message:
Hello, I am writing to thank you for sponsoring and advertising on the television series Farscape on the Sci-Fi Channel. Please consider contacting UPN or the Sci-Fi Channel (or both) about advertising on a fifth season of Farscape. I recently purchased a hpdeskjet656c printer. Now after working out some installation kinks, it works great.
I am also part of a group called Pacific Northwest Farscape Fans. We held a food drive to benefit the Oregon Food Bank. Admittance to view episodes of the series Farscape was a donation of a non-perishable food item.
Individually I have written letters, emailed, and phoned many people to try to renew Farscape for it's fifth season. This is like no other television series I know and it deserves to have it's once promised fifth season. Please consider me and my whole family's request, and we will continue to buy your quality products.
Thank you,
Sarah Smith and Family
www.watchfarscape.com
(I removed our demographics for privacy)
I am a valued customer! They may contact me directly!
Good thing I threw in the watchfarscape url!
This is good news! Wink, Wink!
B Sharp on 1/31/03:
B,
I met with Meredith Brace yesterday about FarScape.
Meredith said that sending letters through the "email Carly" channel is appropriate. However, she was amazed at the number of letters and one way to help her would be to organize the drive, possibly by sending one letter from all individuals (similar to a petition) rather than "spamming". In addition, this focal point could be used as a 2-way conduit for information flow.
Meredith did say that the information and concerns expressed in the emails was sent on to the proper people. I don't remember if it is the local affiliate, the sci-fi channel directly, etc. Meredith has not yet heard anything back. She will work to disseminate any information that she can back to the group. She isn't sure on the best way yet, so I suggested possibly posting something to the group's site... she did receive the site information and has been out to it. also, if there were a "focal point", that might be another option.
Meredith is amazed at the passion of the group for this show...
I hope this helps.
CDW Computers
Donald M. Gordon, VP Advertising
CDW Computer Centers, Inc.
200 N. Milwaukee Ave
Vernon Hills, IL
60061
866-SVC-4CDW
866-782-4239
http://www.cdw.com/shop/tools/composeemail/sendcorporate.asp?mailboxID=1
Advertised during the following new episodes:
Twice Shy (both showings): IT Support
Mental as Anything (12AM): Computer Equipment
A Constellation of Doubt (8PM): Computer Equipment
Advertised during the following reruns:
5/21/02 The Locket
5/22/03 The Ugly Truth
5/26/03 A Clockwork Nebari: "wormholes to speed shipping"
5/27/03 Liars, Guns and Money, Pt. 1: IT Account Managers
Below are the positive responses we have received from CDW:
Urbandream on 2/17/03:
I'm not much of a letter writer so I went on CDW's site and wrote them a letter through mediarelations@cdw.com and got the following response:
My name is Jennifer and I work in CDW's Marketing/Advertising department. I was forwarded your email from our media relations group and just wanted to send you a heartfelt thank you on behalf of CDW for taking the time to write such a nice note. We were thrilled to hear your wonderful feedback on our 'Farscape' sponsorship.
Thank you again and warm regards,
Jennifer Mancini
National Media Program Manager
CDW Computer Centers, Inc.
Her direct email address is jmancini@cdw.com
Gateway
Brad Shaw, Senior VP Marketing and Corporate Communications
Gateway, Inc.
14303 Gateway Place
Poway, CA
92064
858-848-3401
http://www.gateway.com/about/contactus/index.shtml
Advertised during the following new episodes:
Twice Shy (12AM): Computers
Bringing Home the Beacon (8PM): Computers
Prayer (12AM): Computers
We're So Screwed Pt. 1 (8PM): Computers
Advertised during the following reruns:
4/8/03 PK Tech Girl: "Ready, Tech, Go!"
5/15/03 Look at the Princess, Pt. 1: "Start enjoying the comfort of Gateway"
6/5/03 Self-Inflicted Wounds, Pt. 1: "Start enjoying the comfort of Gateway"
Gateway has never been contacted before, so we have no positive feedback to share with you - yet!
If you want to go the extra Scaper mile this week, we have one more tech advertiser that you can contact if you wish:
IBM
Abby Kohnstamm
Senior VP Marketing
IBM Corporation
New Orchard Rd.
Armonk, NY
10504
914-499-1900
http://www.ibm.com/contact/us
Advertised during the following new episodes:
Mental as Anything (8PM): IBM
Bringing Home the Beacon (8PM): IBM Business Consultants
A Constellation of Doubt (both showings): 8 - "Business Reality Detector" and 12 - Webshare
Prayer (8PM): Webshare
We're So Screwed Pt. 1 (both showings): 8 - Business on Demand; 12 - "a company you can trust"
We're So Screwed Pt. 3 (8PM): "Business Reality Detector"
Advertised during the following reruns:
4/11/03 DNA Mad Scientist: E-Business on Demand
4/23/03 A Bug's Life: "There is no business reality detector" business on demand
4/30/03 Dream a Little Dream: "There is no magic pixie dust" business on demand
5/9/03 The Way We Weren't: E-Business on Demand
5/21/03 The Locket: E-Business on Demand
6/4/03 Self-Inflicted Wounds, Pt. 1: "Lost, adrift, need help" business on demand
We have not yet received any positive feedback from IBM.
If you have any questions, just pose them here!