ADVERTISERS "Kansas" (4.12)

[Stargate2077]

Time Warner Cable - Memphis DMA

Break 1
Cube 2: Hypercube (Scifi)
The Core
Sleep Number Bed (Select Comfort)
Roar (Scifi)
Generic Ad (Scifi)
Nashville Star (Local)
Cable vs. Satillite (Local)

Break 2
Roar (Scifi)
Def Comedy Jam: More All Stars (TimeLife)

Break 3
Cube 2: Hypercube (Scifi)
Best of Bevis and Butt-head (TimeLife)
Bargainnetwork (bargainnetwork.com)

Break 4
Roar (Scifi)
Hollywood's Hottest Body Shots (www.HollywoodsHottest.net)
LifeAlert (has a 1-800 # for information)
Generic Ad (Scifi)
Cable vs. Satillite (Local)
Movies on Demand (Local)

Break 5
Cube 2: Hypercube (Scifi)
The Core
Earthlink Dialup
The Core
Nashville Star (Local)
Golf Channel (Local)
Roar (Scifi)

[Stargate2077]

Advertisers
The Core x3
Sleep Number Bed from Select Comfort
Def Comedy Jam: More All Stars (TimeLife)
Best of Bevis and Butt-head (TimeLife)
Bargainnetwork (bargainnetwork.com)
Hollywood's Hottest Body Shots (www.HollywoodsHottest.net)
LifeAlert (has a 1-800 # for information)
Earthlink Dialup


Not very many advertisers for the early hours it seems.

Note: Sci-Fi showed the episode credits without squashing them to show any ad.

[VBKatLou]

Thanks for getting up so early and getting these down Stargate2077 :aok:

[CosmicTheorist]

I did not stay up that late nor did I get up that early; I taped "Kansas". I think we can safely ignor Hollywood's Hottest.

I have radical idea. Why don't we point out to some of Farscape's midnight sponsors what a bargain they can get reaching the same demographic audience if they start advertising during this 5 am Saturday showing? See if we can move some of them to advertise at that hour. REALLY REALLY give Skiffy something to think about if we could get an Acura or a Kraft to start asking to advertise at that hour.

Whatcha think? Should we give it a try?

;)

[blue]

I think the ad time is sold very far ahead. Also, I don't think many people are really watching at 5 in the morning--is it really a bargain if it doesn't reach anyone they want to reach? They won't be reaching the same demographic audience at 5 am, so that is not an argument you would want to use. Even I was asleep!

[CosmicTheorist]

They reach our machines if not us, and we pay attention to the ads on Farscape. What is unlikely is that the advertisers on "Kansas" Saturday morning were asking for Farscape. They were probably of the "pay this amount" group that gets placed by Skiffy when and where there is space open. A request for Farscape time would probably bounce these ads to another part of the schedule. I guess we could always ask Skiffy if ad time can be bought for the 5 am showings of Farscape. And we could put out a request that Scapers with recording technology record these 5 am showings, if they aren't already, and to be sure to record all the ads too.

I wouldn't try to say that they could reach the same number as at midnight, just the same demographic type.

;)

[Stargate2077]

blue: Surprisingly, I woke up and watched most of the episode.

By the way, if you tape the 5AM episodes, the credits are left untouched. Yipee! :)

[CosmicTheorist]

You'd think this would be easy since there are so few, but NO-O-O-O-O. Time-Life is part of Time Inc. which is part of AOL Time Warner, and I haven't been able to find their marketing person yet. We may have to got directly to the top, ie. CEO of Time Inc.

ADVERTISERS CONTACTS: Kansas (rerun)

Bargain Network
Specific Product Advertised, 2nd: Fee-based Consumer pricing service for homes, vehicles, and consumer durables
Rick Fisher, SVP Marketing
Bargain Network, Inc.
326 Bollay Drive
Goleta, CA 93117
http://www.bargainnetwork.com/contact.htm

Earthlink
Specific Product Advertised: Earthlink Dialup
Karen Gough, Executive VP Marketing
Earthlink, Inc.
1375 Peachtree St.
Atlanta, GA 30309
tel: 404-815-0770
fax: 404-815-8805

Paramount
Specific Product Advertised: "The Core" new release movie
Arthur Cohen, President Worldwide Marketing
Paramount Pictures
5555 Melrose Ave.
Los Angeles, CA 90038
tel: 323-956-5000

Select Comfort
Specific Product Advertised: Sleep Number Bed
Noel Schenker, SVP Marketing and New Business Development
Select Comfort Corporation
6105 Trenton Lane N
Minneapolis, MN 55442
tel: 763-551-7000
fax: 763-551-7826
http://www.selectcomfort.com/customercenter/contactus.cfm

Time-Life
Specific Product Advertised: Def Jam More All Stars dvd and tapes, Best of Beavis and Butthead dvd and tapes
John Squires, Executive VP
Time Inc.
Time & Life Building
Rockefeller Center
New York, NY 10020
tel: 212-522-1212

;)

[Stargate2077]

I suggest we drop...

Hollywood's Hottest Body Shots (www.HollywoodsHottest.net)
LifeAlert (has a 1-800 # for information)

Both of them because they are small companies that are only advertising one product.

[Stargate2077]

Time-Life Addresses

Time Life Inc.
2000 Duke Street
Alexandria, Virginia 22314

Time-Life Customer Service, Inc.
1450 East Parham Road
Richmond, Virginia 23285

I haven't been able to get a name of a person who is in the marketing section of Time-Life. I was lucky I found these addresses

Earthlink Address

1375 Peachtree St., Level A
Atlanta, GA 30309

Business Sales Dept: 1-800-955-0186

Sales Department:
1-800-395-8425
sales@corp.earthlink.net

Alexandra Trask, Media Relations
presslink@earthlink.net

Which department should we contact: Media Relations, Sales, or Business Sales?

I wasn't able to find a website for Sleep Comfort, so we might just have to drop them. They probably don't have corporate presence anyway.

[CosmicTheorist]

ADVERTISERS CONTACTS: Kansas (rerun)

Bargain Network
Specific Product Advertised, 2nd: Fee-based Consumer pricing service for homes, vehicles, and consumer durables
Rick Fisher, SVP Marketing
Bargain Network, Inc.
326 Bollay Drive
Goleta, CA 93117
http://www.bargainnetwork.com/contact.htm

Earthlink
Specific Product Advertised: Earthlink Dialup
Karen Gough, Executive VP Marketing
Earthlink, Inc.
1375 Peachtree St.
Atlanta, GA 30309
tel: 404-815-0770
fax: 404-815-8805

Paramount
Specific Product Advertised: "The Core" new release movie
Arthur Cohen, President Worldwide Marketing
Paramount Pictures
5555 Melrose Ave.
Los Angeles, CA 90038
tel: 323-956-5000

Select Comfort
Specific Product Advertised: Sleep Number Bed
Noel Schenker, SVP Marketing and New Business Development
Select Comfort Corporation
6105 Trenton Lane N
Minneapolis, MN 55442
tel: 763-551-7000
fax: 763-551-7826
http://www.selectcomfort.com/customercenter/contactus.cfm

Time-Life
Specific Product Advertised: Def Jam More All Stars dvd and tapes, Best of Beavis and Butthead dvd and tapes
John Squires, Executive VP
Time Inc.
Time & Life Building
Rockefeller Center
New York, NY 10020
tel: 212-522-1212


Stargate2077, the Time-Life addresses you listed are for the distribution points for the dvds and tapes, I think. Anyway, Time-Life is one of the companies that is run by Time Inc., so I think Time Inc. is the company we need to contact.

When I was looking up stuff for Life Alert, I read some posted consumer complaints. We probably want to avoid these people for the time being, like the Smoke Away people. There just isn't anything about these companies or their corporate officials posted on their web sites.

I picked John Squires as the EVP to contact for Time-Life because he has been doing consumer marketing and branding for Time Inc. for many years, so he is probably still in that part of the business.

Earthlink's web site was so nice and accomodating, just like Select Comfort's. They both post their addresses and corporate officers names and titles.

In case you hadn't noticed, I posted the same list in my post above. There are only 5 advertisers for this showing.

;)