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View Full Version : ADVERTISERS: Bone To Be Wild (1.21)


CosmicTheorist
04-28-2003, 11:14 PM
American Plastics Council
Advertising: APC is trade association promoting, what else, Plastics!
Rob Krebs, Director, Communications
American Plastics Council
1300 Wilson Blvd., 13th Floor
Arlington, VA 22209
http://www.americanplasticscouncil....l/comments.html

Bayer
Specific Product Advertised: Aleve
Gary S. Balkema, President
Bayer Consumer Care Division
36 Columbia Rd.
P.O. Box 1910
Morristown, NJ 07962-1910
tel: 973-254-5000

Burger King - episode sponsor
Specific Product Advertised: Sourdough Bacon Cheeseburger
Dana Frydman, Vice President, Product Marketing
Burger King Corporation
5505 Blue Lagoon Drive
Miami, FL 33129

CARFAX
Specific Product Advertised: self promotion
Dick Raines, President
CARFAX, Inc.
10304 Eaton Place, Suite 500
Fairfax, VA 22030-2213
http://www.carfax.com/

Chili's Restaurants
Specific Product Advertised: ?
Randall R. Kies, VP of Marketing
Chili's Bar and Grill
Brinker International
6820 LBJ Freeway
Dallas, TX 75240
tel: 972-980-9917
fax: 972-770-8815
http://www.chilis.com/contact/
NOTE: Chili's Bar and Grill is part of Brinker International

Domino's Pizza
Specific Product Advertised: 2 for 1 Pizza Days
Ken Caldwell, Executive VP Build the Brand
Domino's Pizza LLC
30 Frank Lloyd Wright Drive
Ann Arbor, MI 48106-0997
tel: 734-930-3030
http://www.dominos.com/dominos_pizz...ontact?openform

Energizer
Specific Product Advertised: Energizer Max batteries
J. Patrick Mulcahy
Chief Executive Officer
Energizer Headquarters
533 Maryville University
St. Louis, MO 63141
Tel: 800-383-7323
http://www.energizer.com/contact/default.asp

General Mills
Specific Product Advertised: Total cereal
Kim Nelson, Marketing Director
General Mills Consumer Foods
1 General Mills Blvd.
Minneapolis, MN 55426
tel: 763-764-2311

Gillette Co.
Specific Product Advertised: Mach 3 Turbo razors
Richard Cantwell, VP marketing services
Gillette Razors and Blades
1 Gillette Park
Boston, MA 02127
tel: 617-463-3000

Hershey Foods Corporation
Specific Product Advertised: Ice Breakers Unleashed
Wynn Willard, Senior VP and chief marketing officer
100 Crystal A Drive
Hershey, PA 17033-0810
tel: 717-534-4000

Intel
Specific Product Advertised: Centrino Mobile Technology
Pamela L. Pollace, VP and Director Corporate Marketing Group
Intel Corporation
2200 Mission College Blvd.
Santa Clara, CA 95052
tel: 408-765-8080
fax: 408-765-9904
http://www.intel.com/feedback.htm?iid=Corporate+Header_Contact&

Jiffy Lube
Specific Product Advertised: The J-Team
Anne Tawney, senior VP marketing
Jiffy Lube International, Inc.
PO Box 2967
Houston, TX 77252-2967
tel: 713-546-4100
NOTE: The J-Team ads are part of a big advertising campaign for Jiffy Lube called "The Well Oiled Machine" so mention it. Let them know you noticed.

Kia
Specific Product Advertised: Kia Sedona
Wally Anderson, VP of Marketing
9801 Muirlands Blvd.
Irvine, CA 92619-2410
http://www.kia.com
tel: 1-800-333-4542
fax:1-949-470-2812

Papa John's
Specific Product Advertised: Grilled Chicken Alfredo Pizza
Karen Sherman, VP Community and Public Relations
2002 Papa John's Boulevard
Louisville, KY 40299-2334
tel: 502-261-7272
fax: 502-266-2963

PepsiCo
Specific Product Advertised: Propel Fitness Water by Gatorade
Dave Burwick, senior VP and chief marketing officer
Pepsi Beverages and Foods North America
321 N. Clark St.
Chicago, IL 60601
tel: 312-222-7111

Pfizer Consumer Healthcare
Specific Product Advertised: Visine Tears
Paul Sturman, VP marketing
Pfizer Consumer Healthcare
201 Tabor Rd.
Morris Plains, NJ 07950
tel: 973-385-2000
http://www.pfizer.com/chc/visine/vtintro.htm
http://www.pfizer.com/main.html
NOTE: Pfizer Consumer Healthcare was created from Warner-Lambert when it was acquired by Pfizer in 1999. This group handles consumer and over the counter drugs such as Actified, Listerine, Zantac, Ben Gay, Unisom, etc.

Pfizer Pharmaceuticals
Specific Product Advertised: Zoloft
J. Patrick Kelly, VP Worldwide Marketing
Pfizer Pharmaceuticals Group
235 East 42nd Street
New York, NY 10017-5755
tel: 212-573-2323
fax: 212-573-7851
http://www.pfizer.com/main.html
NOTE: This group handles Pfizer prescription drug marketing such as Viagra, Celebrex, Lipitor, etc. Pfizer is reported to be an agressive and risk taking company when it comes to marketing and Kelly is credited as the driving force for this marketing strategy for the entire corporation.

Philips
Specific Product Advertised: Sonicare toothbrush
Frank McGillin, Vice President of Marketing
Philips Oral Healthcare
35301 SE Center Street
Snoqualmie, WA 98065
http://www.sonicare.com/contact_us

Prestone
Specific Product Advertised: Prestone Car Wax
Jim Brown, Director of New Product Marketing
Honeywell Consumer Products Group
39 Old Ridgebury Rd.
Danbury, CT 06810
Tel: 203-830-7800
http://www.prestone.com/
email: Prestone.Information@honeywell.com
NOTE: Put in subject line of email "Prestone General Questions".
Prestone is one of many brands that now are part of Honeywell. Honeywell purchased Duracraft in the late 1990's.

Vivendi
Specific Product Advertised: Trio Prime
Michael Jackson, Chairman
Universal Television Group
100 Universal City Plaza
Universal City, CA 91608
Phone:1-818-777-1000
http://www.trio.com/feedbackform.en.php

Wyeth
Specific Product Advertised: Alavert
Keith Wypyszynski, senior VP of sales
Wyeth Consumer Healthcare
5 Giralda Farms
Madison, NJ 07940-0874
tel: 973-660-5000
fax: 973-660-5771
http://www.wyeth.com/contact.asp

;)

B Sharp
04-28-2003, 11:18 PM
except we did get those Scare Tact-icons scrolling across the bottom of the screen....

got the same as you, but saw a local ad instead of Popeyes, Jerries Subs, the Comcast hi-speed cable, FitnessMadeSimple, and Swiffer- I won't bore you with my replacements.

blue
04-28-2003, 11:44 PM
I got no Swiffer, no Popeyes, no fitnessmadesimple, but yes I got Trio after Chili's and the locals. hmmm, I feel like I'm being confusing.
I agreed from the Burger King to Icebreakers in the first block, all of mine are the same in the second and third blocks, the fourth block agrees down to Chili's then its local until Trio. the fifth only goes from the Tues Declassified to Kia, then its local.

Ammit
04-29-2003, 11:31 AM
I got Popeye's and Jerry's, no Comcast, Firnessmadesimple, or Swiffer. Popeye's and Jerry's might be local to Virginia though, as opposed to local to our cable networks. (?)

CosmicTheorist
04-29-2003, 11:38 AM
Jiffy Lube -- DONE
Sonicare Toothbrush -- DONE
Carfax.com
Prestone Car Wax -- DONE

;)

Ammit
04-29-2003, 11:48 AM
Jiffy Lube
Jiffy Lube International, Inc.
PO Box 2967
Houston, TX 77252-2967
(713) 546-4100
Jiffy Lube International is a wholly owned subsidiary of Shell Oil Company

Sonicare Toothbrush
Sonicare
c/o Philips Oral Healthcare
35301 SE Center Street
Snoqualmie, WA 98065
Tel: 888.766.4227 (Consumer), 888.278.7496 (Professional)


Carfax.com
10304 Eaton Place, Suite 500
Fairfax, Virginia 22030-2213
Media Call - 703.934.2664
Media Fax - 703.218.2465
prsupport@carfax.com
Carfax is a a wholly-owned subsidiary of the R.L. Polk & Co


Prestone Car Wax
Prestone is owned by Honeywell, can't find contact info for Prestone, not sure if Honeywell will work. :(

blue
04-29-2003, 12:22 PM
Wow CT-You found Bayer! Are you a magician or what?

CosmicTheorist
04-29-2003, 12:57 PM
I found Bayer in this document; it is invaluable; remember its name so you can find it easily in a Google search, "lna2002.pdf". Here is a direct link to it:

http://www.adage.com/images/random/lna2002.pdf

You can download it and keep a copy for yourself. It gives all kinds of contact information for the leading 100 national advertisers. This document is published every year by Advertising Age in July. I don't know why I didn't use it sooner for Bayer; it's so much easier then Bayer's web site.

Thanks, Ammit, for the addresses. I'll see if I can locate names to go with them. For some previous episode recently we did use Honeywell for Prestone, didn't we? Checking.

I looked the Prestone info up for that other letter writing campaign that shall remain nameless on this forum. That's why it sounded SO familiar to me. Oh, and the contact info WORKED. They got a positive response from Prestone.

I think Prestone deserves a big round of applause for seeing the LIGHT and supporting QUALITY television.

;)

CosmicTheorist
04-29-2003, 02:25 PM
We are finished for this episode. Now it's back to finish "The Hidden Memory".

;)